CI of Highland visualizes Green Star representing clean and bright food, and Global image meaning ‘advance into the world’.
'Global' and 'Green Star' image of the CI visualizes our key words ‘advance into the world’ and ‘honest food’, that represent the infrastructure, innovative growth, and direction and identity of Highland.
Signature of Highland refers to the core of CI combined with a corporate mark and logo type with certain adjustments of the top and bottom, and left and right. They can be selected depending on the space and type of the media requirement.
CI color is an important element that directly influences the image of Highland. Light Green represents cleanness & brightness and olive green represents warmness & stability, creating the professional and trustworthy image of Highland.